"I don't believe in creative block. I feel like it's a crutch and something that completely doesn't exist. You can remove that completely from your vocabulary."

Elana Rudick, founder of Design is Yummy in Montreal, discusses her journey from a shy, introverted designer to a confident business owner and creative director. She shares insights on running a graphic design studio, balancing work and personal life, and the importance of authenticity in client relationships. Elana emphasizes the value of continuous learning, team building, and embracing new technologies while staying true to one's strengths. She also touches on the unique aspects of Montreal's design scene and her upcoming talk on defining an authentic work persona.~

Key Takeaways:

• Authenticity and honesty are crucial in client relationships from day one.
• Continuous learning and team building activities help keep creativity fresh.
• Embracing new technologies while focusing on core strengths is important for design studios.
• Networking and public speaking skills improve with practice and strategic preparation.
• Balancing different aspects of life (business, creativity, family) requires defining specific personas for each role.
• The design industry in Montreal has unique influences from both Anglophone and Francophone cultures.
• Creative block is a mindset that can be overcome through various strategies and collaboration.
• Giving back to the design community through talks and mentorship is valuable for both established and emerging designers.

Mindful Creative: How to understand and deal with the highs and lows of creative life, career and business

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